Official Happenings press room
Approved company facts, product context, logos, screens and campaign artwork. Kept together and ready for editorial use.
Company at a glance
The company
Happenings puts student life in one wallet. Tickets, member cards, the student card and deals live on your phone, right next to what's happening around you and the friends you go with. The clubs, Friday bars and venues behind it all run their side from Happenings Connect.
Happenings is a Danish social app and the wallet for student life. Students keep their student card, member cards, tickets, coupons, stamp cards and invitations in one wallet, see what's happening around them, and chat with friends. Associations, Friday bars and venues use Happenings Connect to run events and ticketing, the door, the bar, memberships and payouts.
Happenings is the wallet for student life. The app holds what a student carries through a semester, from the verified student card and member cards to tickets, titles, stamp cards, coupons and invitations. Around the wallet sit the pages people follow, Explore for what's happening nearby, a calendar, student deals with Student Plus, and chat with friends. For organisers, Happenings Connect runs events and ticketing, door check-in, bar sales, memberships, coupons and recurring drops, sponsors, analytics and payouts. Happenings is built and operated by Happenings Group A/S, a Danish software company founded in Aarhus in 2019.
The product
Students carry their whole student life in the Happenings app. The associations, bars and venues behind it run everything from Connect.
Student card, member cards, titles, stamp cards, tickets, coupons and invitations in one stack.
What's happening around you, the pages you follow, your calendar, and student deals with Student Plus.
See who's going and chat with the people you actually go out with.
Events and tickets, door check-in, bar sales, memberships, sponsors, analytics and payouts for organisers.
Download library
Every file below is copied from the canonical Happenings brand library during the site build. Choose an individual asset or start with a complete pack.
Horizontal and stacked lockups, one-colour marks, the rainbow signature, PNG exports, and the app icon.
Download pack135 KBMember and organiser screens covering the wallet, tickets, membership and the tools behind the door.
Download pack955 KBFive high-resolution editorial campaign images plus the required usage note.
Download pack1.4 MBUse the horizontal lockup for first introductions. The rainbow mark is an expressive signature built on the same canonical shape, not a second logo.
Current product imagery from the member and organizer experience.
Editorially ready brand imagery showing the feeling around real-world participation.
Important image note. These are fictional, AI-generated campaign images. They do not depict customers, real venues or documented events. Credit them as “Campaign artwork courtesy of Happenings”.
Brand and production
The complete brand book sets the visual system. Focused guides help teams create motion, AI-assisted video, and a warm lo-fi hip-hop sonic identity without losing the Happenings voice.
Logo architecture, typography, colour, photography, voice, product storytelling, and co-branding.
Higgsfield-oriented direction for scenes, camera movement, casting, pacing, and safe generation.
Lo-fi hip-hop foundations, tempo, texture, use cases, and audio guardrails.
A reusable brief for concept, audience, formats, shots, product truth, sound, and delivery.
Approved logo, product-screen, attribution, and campaign-art guidance.
Plain-text source material for accurate credits, descriptions, and company references.
Logo guidance
The primary introduction. Use it when Happenings needs to be named and recognised in one glance.
The quiet system mark for interfaces, compact spaces, and established contexts.
The expressive brand moment for app icons and selected hero applications. Keep it contained inside the mark.
Use supplied artwork, retain proportions, protect clear space, and choose the version with strong contrast.
Do not redraw, stretch, crop, outline, rotate, add effects, recolour, or turn the rainbow into a decorative UI gradient.
Official destinations
Use this verified directory when linking to the company, product, apps, services, social channels, or legal information.
Ask us for the right destination before linking to an unofficial profile or an internal product surface.
Ask the press teamPress contact
Send the publication, topic, deadline, and preferred contact method when possible. We will route the request to the right person.
